Branding | Identity Design

Miami Adrenaline Junkyz is a Jet Ski rental company where you can rent jet ski’s, boats and yachts. They wanted to incorporate the scenery of Miami Beach with a cool jet skier riding the waves. I included Miami’s famous palm trees on the right, along with the Miami skyline in a silhouette for the back. The colors for the company name are the ocean blue and Miami Vice “hot pink” that’s used often to give off that Miami beach vibe. This was a fun and challenging logo to create because being from Miami, there are many water-sport companies. You have to think outside of the box and create something unique, but make sure it screams “Miami”.